01
ActiveCampaign Best overall
Automation King With a Price Tag to Match?
Best forGrowing businesses needing automation + CRM in one platform
Score
9.2/10
Best Email Marketing Platforms, ranked by reviews.
Discover the top-performing email marketing tools, whether you are scaling an eCommerce store, managing a lean startup, or operating an enterprise-grade marketing department.
Tools tested12
Scoring criteria5 weighted factors
SourcesG2 · Capterra · Trustpilot
IndependentNo paid placements
02
Klaviyo
The Ecommerce Email Powerhouse Worth the Premium?
Best forMid-sized eCommerce stores
Score
9.0/10
03
Score
8.8/10
04
Beehiiv
The Newsletter Platform Built by Morning Brew's Growth Team?
Best forNewsletter creators who are serious about growing and monetizing their audience — the platform built by the team that took Morning Brew to 4M subscribers, designed for creators who want growth tools, not just a send button
Score
8.6/10
05
GetResponse
The All-in-One With Built-In Webinars?
Best forMid-market teams wanting email + webinars + funnels in one platform
Score
8.6/10
06
Omnisend
The Simpler, Cheaper Klaviyo Alternative for Ecommerce?
Best forSmall-to-mid eCommerce stores
Score
8.5/10
07
Moosend
Pricing, Features & Assessment
Best forBudget-conscious small business needing automation
Score
8.0/10
08
AWeber
Phone Support Champion, Everything Else Average
Best forNon-technical small businesses & creators who value phone support
Score
7.8/10
09
Kit
The Creator's Email Platform
Best forBloggers, course creators, podcasters selling digital products and paid newsletters
Score
7.8/10
10
Constant Contact
Beginner-Friendly Email at Premium Prices?
Best forStartup & beginner
Score
7.5/10
11
SendPulse
The Budget Multi-Channel Marketing Swiss Army Knife?
Best forSmall biz multi-channel on a budget
Score
7.5/10
12
Monday.com
CRM-Powered Email for Teams Already In the Ecosystem?
Best forB2B teams on monday CRM
Score
6.8/10
The whole field at a glance
Every platform we tested, side by side. Scores are weighted across the five factors that decide whether teams stay.
| Platform | Score | Best for | Trial |
|---|---|---|---|
| ActiveCampaign | 9.2 | Growing businesses needing automation + CRM in one platform | 14 days |
| Klaviyo | 9.0 | Mid-sized eCommerce stores | Free plan |
| Brevo | 8.8 | SMBs needing multi-channel marketing | Free plan (forever) |
| Beehiiv | 8.6 | Newsletter creators who are serious about growing and monetizing their audience — the platform built by the team that took Morning Brew to 4M subscribers, designed for creators who want growth tools, not just a send button | Free Launch plan forever to 2,500 subscribers with unlimited sends |
| GetResponse | 8.6 | Mid-market teams wanting email + webinars + funnels in one platform | 30 days |
| Omnisend | 8.5 | Small-to-mid eCommerce stores | Free plan |
| Moosend | 8.0 | Budget-conscious small business needing automation | 30 days |
| AWeber | 7.8 | Non-technical small businesses & creators who value phone support | 14 days |
| Kit | 7.8 | Bloggers, course creators, podcasters selling digital products and paid newsletters | 14 days |
| Constant Contact | 7.5 | Startup & beginner | 30 days |
| SendPulse | 7.5 | Small biz multi-channel on a budget | Free plan |
| Monday.com | 6.8 | B2B teams on monday CRM | 14 days |
How we score. Each platform earns a weighted score out of 10 from thousands of verified reviews across G2, Capterra, Trustpilot, and more, balanced against hands-on testing of features, value and support.