Collect feedback. Get the right follow-up. Automatically.
Collect feedback and reviews directly from your customers. Build a multi-step Smart Form in a clean block-based editor — AI reads each response in real time and asks the smartest next question.
Add a block, ship a form. No learning curve.
Pick blocks from a list — rating, text, choice, email, a branch here and there — and the form's ready. Drop your colours and logo on it, then email it out or just share a link.
Open the form builder →The follow-up question only a moderator would think to ask.
When an answer is vague or surprising, the form catches it and asks a sharper follow-up on the spot — the way a good moderator would. No more "what do you mean by that?" emails three weeks later.
Enable AI follow-ups →Show up where the moment is.
Paste the widget snippet once, then pick when it shows up — on certain URLs, at a scroll depth, on exit intent, or whenever you trigger it yourself. A frequency cap keeps you from asking the same person too many times.
Get the embed snippet →Pull in the reviews you already have.
Connect the places customers already review you and every one of them lands in the same workbench as your form responses — deduplicated, translated, and tagged. Connect once and history backfills too, so you're not starting from an empty board.
Connect a platform →Questions & answers
Can I review AI follow-up prompts before respondents see them?
Yes. Toggle preview mode on a question and every AI-generated prompt waits in a moderation queue. Or trust the model and review the audit log afterwards — you can demote prompts and the AI learns from your feedback.
How does embedding work?
Copy a single <script> tag into your app shell. The widget loads asynchronously, respects your CSP, and is keyboard-accessible by default. You can also use our React or Web Components SDK for tighter integration.
Do form responses count against my review quota?
Yes — every response is processed by the same AI pipeline as a public review, so it counts toward the same monthly quota. Pro and Teams plans include enough headroom for most teams; add-ons are available on every tier.
Build your first Smart Form. Ship it in fifteen minutes.
Embed it in your product or share a hosted URL. Free plan included — no credit card.